I’m back today with another creative way to share your product photography with potential customers (see Creative Way #1 here).

Share your product photography with Fotobabble

Creative Way #2 – Fotobabble

Fotobabble is a tool that allows users to add up to 60 seconds of audio to a photograph. What a great way to share your product photography with a creative twist! Bring your product photo to life by allowing people to hear your voice while they view your image. A Fotobabble takes just minutes to create, and you have the option to share the finished product on dozens of social media outlets.

I’ve created a sample Fotobabble here (if you are reading this post via an RSS reader, click here to view the Fotobabble):

Now that you’ve seen an example, how can you create a Fotobabble for your product photo(s)? Here’s how:

Sign up for a free Fotobabble account

Head to fotobabble.com and sign up.

Upload the product photo that you want to feature in the Fotobabble.

Choose an image that represents you and your handmade business. What is your “signature photo”? Which image do you use for your Etsy avatar? Create a Fotobabble with that image.

Another option is to create a Fotobabble for each of your products and then pin them to a Pinterest board.

* Note: Especially for product photography, I’d recommend watermarking your image in some way so that folks who come across your Fotobabble will immediately associate the photo with your shop name. Use the photo’s white space to add your watermark. Also, keep in mind that the Fotobabble player icon appears in the middle of the image, so you might want to add the watermark off-center or at the bottom.

Record your audio.

To create a Fotobabble, you will need the latest version of the Adobe Flash Player installed on your computer. A message will pop up asking you to Allow or Deny access to your computer’s microphone (I use a USB-powered Logitech headset microphone). Click Allow.

Click the Record button and capture the audio. If you make a mistake during the recording, just click Stop and then Record again. The recording will not be final until you click the Save button.

Here are some ideas about what to say during your Fotobabble recording:

  • Read your product description. You’ve spent time writing a description that convinces customers to buy. Share it audibly with your audience!
  • Answer FAQs about your product. Answer questions that customers might ask or that previous customers have asked.
  • Talk about your inspiration for the product. Why did you create it? Who do you hope to help with your product?
  • Read a testimonial from a previous customer. You could get this testimonial wording from Etsy feedback or from an email from a satisfied customer. It might be a good idea to ask the testimonial-giver’s permission first.

Add a few SEO-friendly details and save your Fotobabble.

Give your Fotobabble a title. Set your Fotobabble as Private or Public. Private Fotobabbles will be visible to only those people you share them with. Public Fotobabbles will be visible (searchable) on the site. Use keywords to help potential customers find your Fotobabble in search results.

Add some tags that apply to the product. Use the same tags that you use on Etsy if you’d like.

Share your Fotobabble.

Here are just a few ideas . . .

  • Click the “Share” button and choose from dozens of social media outlets. Consider the audience that will best receive your Fotobabble.
  • Copy and paste the Embed code and share the Fotobabble on your blog. If your blog post includes how-to photos of a process, you could share the finished product photo in your Fotobabble.
  • Share your Fotobabble on the Facebook fan page for your business. Facebook would be a great place to share a Fotobabble about an upcoming sale or new product launch!

. . . . . . . . . . . . . . .

Creating a Fotobabble is simple, quick, and fun! I highly recommend it for those who want another creative way to share your product photography!

Stay tuned for part 3 of this post series.

These are some of my favorite Pinterest pins from this past week. Check the links below the image to see the actual pins. I hope you enjoy each pin as much as I have!

Pins I Loved this week

1. Creative Ways to Share your Product Photography – Animoto
2. DIY Mini Photo Studio
3. DIY Polka Dot Shoes
4. Jewelry Display Idea (this shop has since closed, but the image is great inspiration!)
5. DIY Hot Pink Clay Pot

Julie Signature
P.S. I’d be honored if you followed one or more of my Pinterest boards!

Looking for creative ways to share your product photography with potential customers? Today we begin a series of 7 posts, each one featuring a different tool to help your product photography shine.

share your product photography with Animoto

Creative Way #1 – Animoto

Animoto is an online tool that allows users to create photo slideshows, set them to music, and share them with the world. Why not share your product photography via an Animoto video?

Here’s how:

Sign up for a free Animoto account.

Head to animoto.com and sign up.

Decide which version of Animoto suits your needs.

Use the free Lite version first to try the service. Note that you’ll be limited to 30-second videos with the Lite version. Upgrade to a paid version of Animoto for longer time limits and more design options later if needed.

Choose a style for your video.

“Animoto Original” is a minimalistic style that will allow your product photos to shine. The “1:1″ style is great for square photos. Whichever style you choose, make sure that it highlights your product photos without distracting from them.

Use only your best product photos in the video.

Include several photo angles and show the item(s) “in use” if possible. Showcase multiple products in one slideshow, or create a different slideshow for each product!

Decide the sequence of the photos.

Animoto makes it easy to drag and drop the photos in place as you’d like them to appear in the video. You can even “highlight” select photos to appear for a few more seconds than the other photos.

Choose a music track that suits your products.

Animoto has hundreds of music tracks to choose from! Consider your products when choosing the music track. Are they meant for play? For relaxation? Consider your potential customers and the atmosphere that you want to create as they view your product photos.

Add text to your video.

Here are some suggestions:

Be sure to include the name of your online shop and the URL at the end of the video.

Share your Animoto video.

Embed it on your blog, share it with your Facebook or Twitter fans, or email it to your subscribers!

. . . . . . . . . . . . . . . . . .

YOUR TURN:

Have you ever created an Animoto video? I encourage you to try this fun, creative way to share your product photography!

Read part 2 of this series here.

Julie Signature

I’m not a Pinterest newbie, but I’ve only recently created a Pinterest account for On the Dot Creations. To keep myself motivated, organized, and accountable, I’ve created a Pinterest Promise - a contract of sorts, if you will, with my Pinterest followers, my blog readers, and anyone else who might come into contact with my Pinterest account.

My Pinterest Promise

Even though I created this Pinterest Promise for my own purposes, perhaps this post will inspire you to create a Pinterest Promise too.

My Pinterest Promise

I promise not to pin a bunch of pins in one sitting.

I don’t like it when someone I follow goes on a pinning spree (filling up my entire Pinterest feed), and I need to be conscious of this, too. If I have a large block of time to pin, I’ll pin a few items, but save other pins to a “Pin Later” (secret) board and then “drip” them out slowly over time.

I promise to pin from the source.

As I discussed in this post about Pinterest etiquette, I will attempt to pin from the original source of an image. If I find a post or image that is “re-blogged” from another source, I will try to find the original post and pin from there.

I promise to write helpful pin descriptions.

In my opinion, a helpful pin description is one that draws the reader into the post without giving away the entire post. It makes a person want to find out more information. I promise to write more than “Wow” or “Love” or just a smiley face in the pin description space. I want to provide value to those who see my pins.

I promise to pin vertical images when possible.

Let’s face it — vertical pins just look better. :)

I promise to “click through” a pin before pinning it to one of my public boards.

If I’m short on time, one option is to simply “like” the pin (which does not alert my followers) and then find time later to check the pin source and re-pin to one of my boards if the source is accurate. The reputation of my brand is at stake every time I pin something to Pinterest. I would never want to re-pin something that turns out to be spam.

I promise to comment on others’ pins when I can.

This is something I need to improve on, but I’m trying. Commenting on pins is a wonderful way to network with other pinners and thank them for bringing an image or post to my attention.

I promise to keep my board covers attractive and coordinating when possible.

Because Pinterest is such a visual medium, I believe that board covers do matter. I try to consider the overall look of my Pinterest account when choosing my board covers. How do the board covers look side by side? Do they provide an attractive representation of my brand? Just like you would arrange products attractively in a store (online or brick-and-mortar), work to coordinate your board covers as well.

I promise to keep the arrangement of my boards current.

Pinterest makes it “drag-and-drop-easy” to arrange boards however you wish. Be strategic with this! Move boards about an upcoming holiday or season to the front of the line, but then move them to the bottom once the season is over. There’s nothing worse than seeing a Halloween board at the top of an account at Easter time! Yuck!

I promise to follow boards selectively.

I rarely follow all of a pinner’s boards. I’d rather follow particular boards that interest me. This keeps my Pinterest feed neat, tidy, and relevant to my likes. It also saves me time. Scrolling through my Pinterest feed on my desktop or my phone and seeing tons of images that don’t interest me is a waste of time.

I promise to make an effort to re-pin or “like” at least one pin (or follow a board) of each person who follows On the Dot Creations.

Of course, my account is small right now, so this step will be easier for me than for those who have thousands (or even millions) of followers. It’s a nice gesture, though, and doesn’t require much time.

4 Reasons to Create your own Pinterest Promise

Perhaps you’ve read this post and become inspired to create a Pinterest Promise of your very own. Awesome! If you’re not sure you need a Pinterest Promise, here are 4 reasons that might convince you:

  1. Creating a Pinterest Promise can help increase your Pinterest accountability. The more accountable you feel to your followers, the better boards you’ll curate!
  2. Posting your Pinterest Promise in a conspicuous place (your About page, your blog sidebar, etc.) will help convince those considering following you that they are making a good decision. You might even gain more followers because of it!
  3. Your Pinterest Promise might inspire others to create their own Pinterest Promise.
  4. The more accountable, thoughtful pinners there are in this world, the better Pinterest will be!

. . . . . . . . . . . . . . . . . . . . .

YOUR TURN:
Have you tried any of the suggestions in my Pinterest Promise? Have they benefitted your Pinterest account in any way?

I’d be honored if you followed one, several, or all of the On the Dot Creations boards on Pinterest! Feel free to share a link to your Pinterest account in the comments below so we can follow you, too!

Julie Signature

  • These are all good tips, and things I try to do also. I’m looking forward to seeing your pins. Check out some of my boards if you get a chance. pinterest.com/alharthornReplyCancel

    • Julie @ On the Dot Creations

      Wonderful to hear from you, Anita! Thanks for sharing the link to your Pinterest boards, too! :)ReplyCancel

  • I love these. Great tips!

    xoxo,
    VictoriaReplyCancel

    • Julie @ On the Dot Creations

      Thanks, Victoria! You are obviously doing some wonderful things with your own Pinterest account! Your boards are beautiful and inspiring!ReplyCancel