Pins I Loved this Week

These are some of my favorite Pinterest pins from this past week. Check the links below the image to see the actual pins. I hope you enjoy each pin as much as I have!

Pins I Loved this week

1. Creative Ways to Share your Product Photography – Animoto
2. DIY Mini Photo Studio
3. DIY Polka Dot Shoes
4. Jewelry Display Idea (this shop has since closed, but the image is great inspiration!)
5. DIY Hot Pink Clay Pot

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P.S. I’d be honored if you followed one or more of my Pinterest boards!

I love all these!

xoxo,

Victoria

Thanks for stopping by, Victoria! :)

7 Creative Ways to Share your Product Photography – Part 1

Looking for creative ways to share your product photography with potential customers? Today we begin a series of 7 posts, each one featuring a different tool to help your product photography shine.

share your product photography with Animoto

Creative Way #1 – Animoto

Animoto is an online tool that allows users to create photo slideshows, set them to music, and share them with the world. Why not share your product photography via an Animoto video?

Here’s how:

Sign up for a free Animoto account.

Head to animoto.com and sign up.

Decide which version of Animoto suits your needs.

Use the free Lite version first to try the service. Note that you’ll be limited to 30-second videos with the Lite version. Upgrade to a paid version of Animoto for longer time limits and more design options later if needed.

Choose a style for your video.

“Animoto Original” is a minimalistic style that will allow your product photos to shine. The “1:1″ style is great for square photos. Whichever style you choose, make sure that it highlights your product photos without distracting from them.

Use only your best product photos in the video.

Include several photo angles and show the item(s) “in use” if possible. Showcase multiple products in one slideshow, or create a different slideshow for each product!

Decide the sequence of the photos.

Animoto makes it easy to drag and drop the photos in place as you’d like them to appear in the video. You can even “highlight” select photos to appear for a few more seconds than the other photos.

Choose a music track that suits your products.

Animoto has hundreds of music tracks to choose from! Consider your products when choosing the music track. Are they meant for play? For relaxation? Consider your potential customers and the atmosphere that you want to create as they view your product photos.

Add text to your video.

Here are some suggestions:

Be sure to include the name of your online shop and the URL at the end of the video.

Share your Animoto video.

Embed it on your blog, share it with your Facebook or Twitter fans, or email it to your subscribers!

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YOUR TURN:

Have you ever created an Animoto video? I encourage you to try this fun, creative way to share your product photography!

Read part 2 of this series here.

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[…] I’m back today with another creative way to share your product photography with potential customers (see Creative Way #1 here). […]

[…] creative way to share your product photography with potential customers? (see previous posts here: Creative Way #1 and Creative Way […]

wow that was helpful reading the articles. I appreciate it. thanks!

Hi, Jenny. Glad to hear that the article helped you. Your Etsy shop is darling!

My Pinterest Promise

I’m not a Pinterest newbie, but I’ve only recently created a Pinterest account for On the Dot Creations. To keep myself motivated, organized, and accountable, I’ve created a Pinterest Promise - a contract of sorts, if you will, with my Pinterest followers, my blog readers, and anyone else who might come into contact with my Pinterest account.

My Pinterest Promise

Even though I created this Pinterest Promise for my own purposes, perhaps this post will inspire you to create a Pinterest Promise too.

My Pinterest Promise

I promise not to pin a bunch of pins in one sitting.

I don’t like it when someone I follow goes on a pinning spree (filling up my entire Pinterest feed), and I need to be conscious of this, too. If I have a large block of time to pin, I’ll pin a few items, but save other pins to a “Pin Later” (secret) board and then “drip” them out slowly over time.

I promise to pin from the source.

As I discussed in this post about Pinterest etiquette, I will attempt to pin from the original source of an image. If I find a post or image that is “re-blogged” from another source, I will try to find the original post and pin from there.

I promise to write helpful pin descriptions.

In my opinion, a helpful pin description is one that draws the reader into the post without giving away the entire post. It makes a person want to find out more information. I promise to write more than “Wow” or “Love” or just a smiley face in the pin description space. I want to provide value to those who see my pins.

I promise to pin vertical images when possible.

Let’s face it — vertical pins just look better. :)

I promise to “click through” a pin before pinning it to one of my public boards.

If I’m short on time, one option is to simply “like” the pin (which does not alert my followers) and then find time later to check the pin source and re-pin to one of my boards if the source is accurate. The reputation of my brand is at stake every time I pin something to Pinterest. I would never want to re-pin something that turns out to be spam.

I promise to comment on others’ pins when I can.

This is something I need to improve on, but I’m trying. Commenting on pins is a wonderful way to network with other pinners and thank them for bringing an image or post to my attention.

I promise to keep my board covers attractive and coordinating when possible.

Because Pinterest is such a visual medium, I believe that board covers do matter. I try to consider the overall look of my Pinterest account when choosing my board covers. How do the board covers look side by side? Do they provide an attractive representation of my brand? Just like you would arrange products attractively in a store (online or brick-and-mortar), work to coordinate your board covers as well.

I promise to keep the arrangement of my boards current.

Pinterest makes it “drag-and-drop-easy” to arrange boards however you wish. Be strategic with this! Move boards about an upcoming holiday or season to the front of the line, but then move them to the bottom once the season is over. There’s nothing worse than seeing a Halloween board at the top of an account at Easter time! Yuck!

I promise to follow boards selectively.

I rarely follow all of a pinner’s boards. I’d rather follow particular boards that interest me. This keeps my Pinterest feed neat, tidy, and relevant to my likes. It also saves me time. Scrolling through my Pinterest feed on my desktop or my phone and seeing tons of images that don’t interest me is a waste of time.

I promise to make an effort to re-pin or “like” at least one pin (or follow a board) of each person who follows On the Dot Creations.

Of course, my account is small right now, so this step will be easier for me than for those who have thousands (or even millions) of followers. It’s a nice gesture, though, and doesn’t require much time.

4 Reasons to Create your own Pinterest Promise

Perhaps you’ve read this post and become inspired to create a Pinterest Promise of your very own. Awesome! If you’re not sure you need a Pinterest Promise, here are 4 reasons that might convince you:

  1. Creating a Pinterest Promise can help increase your Pinterest accountability. The more accountable you feel to your followers, the better boards you’ll curate!
  2. Posting your Pinterest Promise in a conspicuous place (your About page, your blog sidebar, etc.) will help convince those considering following you that they are making a good decision. You might even gain more followers because of it!
  3. Your Pinterest Promise might inspire others to create their own Pinterest Promise.
  4. The more accountable, thoughtful pinners there are in this world, the better Pinterest will be!

. . . . . . . . . . . . . . . . . . . . .

YOUR TURN:
Have you tried any of the suggestions in my Pinterest Promise? Have they benefitted your Pinterest account in any way?

I’d be honored if you followed one, several, or all of the On the Dot Creations boards on Pinterest! Feel free to share a link to your Pinterest account in the comments below so we can follow you, too!

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These are all good tips, and things I try to do also. I’m looking forward to seeing your pins. Check out some of my boards if you get a chance. pinterest.com/alharthorn

Julie @ On the Dot Creations

Wonderful to hear from you, Anita! Thanks for sharing the link to your Pinterest boards, too! :)

I love these. Great tips!

xoxo,
Victoria

Julie @ On the Dot Creations

Thanks, Victoria! You are obviously doing some wonderful things with your own Pinterest account! Your boards are beautiful and inspiring!

5 Reasons You Need Awesome Product Photos for your Handmade Business

If you sell handmade products, your product photos are important. Very important. You’ve spent time creating the product. Now you need to capture its essence with a photograph. No pressure, right?

Whether you love or hate product photography, no handmade business owner can deny its importance. Read on for 5 reasons you need awesome product photos.

awesome product photos for handmade business

Reason #1:

Customers judge the quality of your products by the quality of your product photos. If the lighting is dim, the background is distracting, or the photos are blurry, the buyer will probably think twice before making a purchase.

Reason #2:

Customers make split-second decisions about buying your products, based on your product photos. You have just a few seconds to impress buyers before they click away from your site.

Jennifer Ladd Clutch Purse

clutch purse by Jennifer Ladd

Reason #3:

Customers cannot see or touch your products in person, so your product photos must “tell the story” from afar. Be sure to display photos that are large enough for the customer to zoom in and see small details, too.

Reason #4:

Thousands of product photos vie for attention on online shopping venues such as Etsy. Your photos must stand out from the crowd! Browse sites like Etsy, Craftgawker, or even Pinterest. Which product photos catch your eye? Why?

Is it the lighting? The angles? The creative backgrounds? Consider using those same techniques in your own product photography.

Reason #5:

Customers who can visualize themselves using your product are more likely to buy it. How will your product make them feel? How will it improve their life? Tell them with your product photos.

. . . . . . . . . . . . . . . 

By the way, these same principles apply to food bloggers, craft bloggers, and just about anyone who is trying to “sell” someone on the items that they photograph.

  • Food bloggers want their culinary creations to look so enticing that readers will try to create the recipe themselves.
  • Craft bloggers need clear, bright photos that convince readers that they, too, can create the craft, project, etc.

We’ll be talking about product photography more in coming weeks, so stay tuned for more tips! You might also be interested in my Product Photography Tips board on Pinterest.

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